By using the blue method, users will assume that it is hyperlinked and can be clicked if they are interested. Let's compare if the link has black color or the same color with text. Users will assume that this is not a link. It is just a regular text and it is not linked to another page, except they move their mouse to the link which have black color.
The other method that can maximize AdSense earning is using an eye-catching color different from your site color. The example of this method is a blink-blink banner used several years ago. If you remember, the banner usually informs you that you won something. For example if your site color is standard, you can use red color for your AdSense. The eye-catching color is more attractive, so user wants to know what is the title (url) about and then click the title.
Between the three methods, which one is the best color for AdSense?
The best color for AdSense is relative for each site. Some sites can earn higher commission by using a blending method, but another sites can earn big money by using blue method. The other sites also can earn some money by using an eye-catching method.
It is better if you test the three methods and find by yourself what is the best method that work for your site. You can use AdSense channel to know what is the best color to boost your AdSense earning on your site.
Create AdSense code with your color format you chose, then make a channel that can show what color which is used. For example blue color on site A give channel site A_blue. Then put your AdSense code on your site and let it for several days or weeks.
After several days or weeks change to the other color format or you can combine the color for all AdSense on your site. For example use blue for AdSense code on the sidebar and blending for AdSense code on the main bar.
Then you can compare the earning for each channel and use what color that give you more income from your site for a long time as long as you do not change your site template.
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