Wednesday, December 9, 2009

Successful With AdSense

Google launched it's AdSense revenue network on June 18, 2003. Today you don't have to look very far to find a website that is supported by this program. Though Yahoo's Publisher Network (YPN), AdBrite and Chikita, offer alternatives to AdSense, Google is by far the leader in delivering relevant ads that give the average person an opportunity to generate a passive income that may far exceed their expectations.

To build a successful AdSense supported website it will require a strong initial effort. You will need to:
1) find a niche;
2) build a website;
3) develop an AdSense ad strategy; and
4) drive traffic.

After you have invested sufficient time with each of these elements, you can scale back your time commitment to answering email.

Find Your Niche
Have you ever searched for a product, and found that none of them offered the quality you wanted. If you have, you have discovered a niche. If you can create a better product, and enough people want it, you may be well on your way to building a successful business.

Build a Website
Your next step is to build a website. Think of your website as a clothing outfit. Would you dress your new product in something from "The House of Tacky" or in an Armani tux? Put this way, it seems like a silly question, but people are launching new websites everyday, and dressing their product in "tacky". Be unique, and dress sharp. If you do, your website may just sell your product for you.

Develop an AdSense Ad Strategy
Developing an ad strategy may make the different between $1,000 a month and $3,000 a month. Every website is designed a little differently, and many strategies will not work consistently from website to website. The few that remain the same include blending the colors of the ads with the colors of your website, placing an ad unit just under the title, and placing an ad just after the content. The best ad unit by far is the medium rectangle.

Drive Traffic
Even if your product is the best product, your business will still fail if you are not devoted to marketing it. Many free resources exist for website marketing. Experiment with several until you find the ones that work the best. Then be persistent. Be as devoted to marketing as you are to creating new content for your website. You will soon be rewarded for you effort.