Making Adsense Work In The Smart Pricing Era

Smart pricing has changed Adsense. Publishers are seeing lower per click payouts and are lamenting the inability of their old methods and systems to produce a profit under the current circumstances. The old guard of Adsense gurus, meanwhile, continues to hold tight to a perspective born before smart pricing became a reality. They continue to encourage new publishers to follow their methods for Adsense success. Others have overreacted, announcing that Adsense is no longer a viable moneymaking opportunity. Some have even argued that smart pricing killed Adsense.

The old guard gurus are merely protecting their own best interests. As long as they can pretend nothing meaningful has changed, the longer they can continue selling their systems and software. Those tolling death bells for Adsense are stirring up controversy for the sake of promoting click-flipping and other wealth-production strategies. The only people who seem to have it right are those publishers who have noticed that the old Adsense gravy train has run out of steam and who have discovered that the future of Adsense lies in treating it differently than before.

Instead of proclaiming the death of Adsense, savvy users are taking a different approach to the changed environment. Adsense still has a place and can still be a valuable part of a successful overall strategy. However, the previously embraced strategies that were premised on constructing lower-quality sites en masse and monetizing them exclusively with Adsense are no longer tenable.

Instead, Adsense can be used as one of a multiplicity of revenue-producing tactics on smart sites designed to provide visitors with real value. Earlier Adsense techniques were based on sending mass traffic to a site and collecting ad clicks exclusively. In many cases, the sites were actually designed in a way that aimed to make people want to leave rapidly, using Adsense ad blocks as an “escape route.”

Smart pricing has decreased the per click payout of such prices by such a substantial margin that one cannot hope to profit from those strategies in any meaningful way. Instead, smart publishers will create better sites that really interact with visitors in a meaningful way. Relevant contextual advertising fills the role of one many services offered to visitors. Instead of being the “only way” to make a dime, Adsense can be used as part of a full roster of moneymaking opportunities.

Not only does this strategy allow webmasters to effectively tap into to other revenue sources (some of which are more valuable than Adsense ever was in its heyday), it also comports with Adsense’s own recommendations for improving per click values in a smart pricing environment. There are more ways to make money and one can make more money with Adsense at the same time. Regardless of what some might be announcing, there is no reason to give up on Adsense. You just need to use it differently.

Adsense did not change in a vacuum. While it lumbered toward smart pricing, web access, technology and user expectations were also in a state of flux. Today, the old methods of top-down site design premised on the old publication model is outmoded. The arrival of what many are terming “Web 2.0” reflects the convergence of several different trends. Those who will successfully use Adsense as a monetization strategy today and in the future are aware of those trends and how to approach them to effectively generate a substantial income.

Adsense has changed. Do not believe those who tell you that “business as usual” will still work like a charm. Adsense is not, however, dead. It is still a strong and vibrant means by which to earn. The old Adsense business models are dead. They just do not do the trick anymore. You can make money with Adsense, but it will require the use of strategies that merge appropriately with the current environment and trends. Sites that seek to provide real value to visitors can make use of multiple revenue earning strategies including Adsense and will succeed regardless of smart pricing adjustments.

Learn the secret methods to boost your adsense earnings overnight

Most webmasters know that Adsense generates a sizeable source of additional advertising income. That is why most of them use it to go after high paying keywords. They have with them the lists that tells what the keywords are and have already used various methods of identifying them. And yet, after putting up these supposed-to-be high paying keywords into their pages, the money they expected to come rolling in is not really coming in.

What is it that they are doing wrong? Having the pages is with the proper keywords is one thing. But driving visitors to those pages is another matter and often the factor that is lacking. The thing is, to get visitors to your high paying keyword pages, you need to optimize your site navigation. Stop for a moment and think about how visitors are using your website. After a visitor has landed on a certain page, they have the tendency to click on another page that sounds interesting. They get there because of the other links that appears on a page that they initially landed on. This is site navigation. It is all about enabling visitors to move about your site. And one way of maximizing your Adsense earnings. A typical website have menu links on each page. The wording on these links is what grabs a visitor’s attention and gets them to click on one of the links that will take them to another page of that website. Links that have “free’ or “download” are oftentimes good attention-grabbers. This navigation logic can also be applied to driving traffic to your high paying pages. There are some websites that are getting a lot of traffic from search engines, but have low earnings. The trick is to try and use come cleverly labeled links to get the visitors off that pages and navigate them to the higher earning ones. This is one great way of turning real cheap clicks to real dollars. Before you begin testing if this same style will work for you and your website, you need to have two things. Something to track and compare and some high earning pages you want to funnel your site traffic to. An option is to select a few of your frequently visited pages. This is ensuring fast result to come by. Now, the next thing to do is think of ways to get visitors viewing a particular page to try and click on the link that will take them to your high earning pages. Come up with a catchy description for that link. Come up with a catchy and unique description for the link. Think of something that people do not get to see everyday. That will trigger their curiosity enough to try and see what that was all about. You can also use graphics to grab your readers’ attention. There is no limitation to what you can do to make your link noticeable. If you are after the success of your site, you will do everything it takes just to achieve that goal. Just be creative. As far as many Adsense advertisers are concerned, there are no written and unwritten laws to follow regarding what they write. Just as long as you do not overstep the guidelines of the search engines, then go for it. Also remember that it is all about location, location and location. Once the perfect attention grabbing description has been achieved, you have to identify the perfect spot on your page to position that descriptive link to your high paying page. There is nothing wrong with visiting other websites to see how they are going about maximizing their site navigation. “Hot pages” or “Most read” lists are very common and overly used already. Get to know the ones that many websites are using and do not try to imitate them. Another way of doing it is to try and use different texts on different pages. That way you will see the ones that work and what does not. Try to mix things around also. Put links on top and sometimes on the bottom too. This is how you go about testing which ones get more clicks and which ones are being ignored. Let the testing begin. Testing and tracking until you find the site navigation style that works best for you site.

AdSense WordPress Theme - There is One For You

An AdSense WordPress theme is out there that will be perfect for your site. If it is just finding that particular one that is perfect, then solve your problem by listing what you need from it.

For many webmasters the Search Engine optimization is on top of the list. While this is crucial, it should not be your only concern. Yes H1 tags help customers find your site along with easy addition of ads to your site. Being widget ready is an advantage along with the background not modifying your layout. But is not the bottom line profit?

The best way to increase profits from your site is to have the web consumer to not only be interested in your site by looking for more details. This is when the search on your site will increase your profits. The best way to maximize this is with a first glance recognition technique. This technique will have your customers wanting and looking for more. By providing an instance recognition that your customers brain recognizes as "yes this is the right place to be and look" you have won half the battle.

Most people do not like to think they are wrong so when a surfer is instantly convinced that they are on the right site to find the answer, this will have to be proven wrong before they move on. This is where the magic of the background AdSense WordPress theme come into play. The theme has to send this first glance recognition signal so that the next step is searching not wondering if they are at the right place. This is why the right theme is so important. If by just looking at a background theme and you know what the subject of the website is, then you have picked the right AdSense WordPress theme for your site.

Adsense is Google's Advertising Innovation For Website Developers

There's a report circulating on the Internet that the 'glory days' of Google Adsense are over -- because of a simple anti-website-publisher change that Google made to its Adwords program earlier this year.

Adwords is Google's contextual advertising innovation for Internet advertisers that lets any average person (or small business, or large company) set up his/her/its own ads -- to appear either on the Google Search Engine Page or on website pages like ours, or on both. Adsense is Google's advertising innovation for website developers, which gives websites like ours the chance to earn small dollops of cash each time a site visitor clicks a contextual ad we display. Adsense helps website developers defray expenses related to website improvement and maintenance. For more details go to www.yourgoogleincome.com. The aforementioned 'Death Of Adsense' Report, states that Google changed its Adwords Program in March 2006 to allow Adwords advertisers to bid a separate price for ads that displayed on the Google Search Engine Page as opposed to ads that displayed on website pages.

From that date forward, an Ad words advertiser could bid high for favorable Search Engine results (which, it is the claimed, are generally more beneficial to advertisers) and bid low for well-placed ads on websites (which, it is claimed, are generally less beneficial for advertisers). And, according to the author of 'Death of Adsense', that's exactly what advertisers have gradually done over the last 6 months -- causing Adsense revenues for websites to wilt badly.

Because we joined the Adsense Program around the time that the change was being implemented (unbeknownst to us), we really can't compare our experience now with the so-called 'glory days' of Adsense. To know more about it login to www.guardadsense.com. There have been no 'glory days' for us to recall -- nor to compare with. Just a modest trickle of encouraging and much-appreciated pocket-money.
But the 'Adsense is dead' report makes intriguing reading. And, for those who are interested in such subjects, click following to access a fully illustrated version of this article that contains a live link to 'Life after Adsense'.
Jim and (co-author) Perihan Masters are a husband and wife team, living on the Aegean Coast of Turkey just 50 miles south of Izmir. Jim was born in Shanghai, China -- of American military parentage. Peri was born on the Black Sea coast of Turkey near Trabzon, of Turkish military parentage...Enticed by a Financial Times advertisement, Jim joined a NATO sponsored enterprise in Ankara in 1974 where he met the beautiful and brainy Perihan, a rising young Turkish banking executive. Settled now in the heart of what was once the ancient Ionian Empire -- the couple live an idyllic life by the sea. Writing, drawing and painting, teaching English, and providing computing service support to local businesses. They also sponsor the MSNBC award-winning Learning Practical Turkish Website which has built an enthusiastic international following of devoted Turkophiles and inquisitive language students of all ages.

AdSense Theme - The Bottom Line is to Increase Profits

The proper AdSense theme for the background of your web site is the first and most important component when it comes to making a positive first impression. The very first glance a web surfer mind will register is the background.

Our world if full of symbols that register the right impression in people's minds. The Statue of Liberty is seen and remembered as the American symbol for liberty and freedom. This symbol is recognized around the world by every inhabitant of this planet. This is the power of the right symbol and what they can do for your web site.

An AdSense theme is the right way to set not only the proper color but to put into place the proper symbol or symbols to set the proper mood for your site. Matching symbols and colors are so important that your choice should be well thought out. Some web sites use bright glaring colors to get the web surfers attention. The fluorescence colors do get attention but also are annoying. Getting the attention of the surfer while not annoying them is a delicate balance that at all cost must be found.

When deciding which AdSense theme to use, remember to make the information easy to read. I have seen beautiful backgrounds that so overshadow the information that it is hard to read. The background and the words should complement each other without interfering. Think about how many sites you have visited and had a hard time reading the content because the wrong colors were chosen for the words on top of the colored background.

The proper AdSense theme will get the attention of the web surfer and make it easy for them to find what they are looking for from your site.

Google Adsense Profits Mixed In With Affiliate Marketing

Are you a webmaster who needs funds to keep your website running? Or is your website the only way for you to earn income? Whichever you are, for as long as you are a webmaster or a web publisher and you need cash, affiliate marketing may work well for you. With affiliate marketing, you may get a lot of cash pouring into your bank account easily. And if your website is rich in great contents and you want to earn more profit, why not get into the Google Adsense program as well?

Why Affiliate Marketing?

Well, simply because affiliate marketing is the easiest and probably the best way to earn profits online, unless otherwise you are a businessman and would rather sell your own products online than advertise other businessman’s products on your site. But even online retailers can benefit from affiliate marketing programs, because affiliate marketing actually works for merchants as well as it works for the affiliates.

Affiliate marketing, simply said, is a relationship or agreement made between two websites, with one site being the merchant’s website and the other being the affiliate’s site. In the relationship, the affiliate agrees to let the merchant advertise his products on the affiliate’s site. The merchant, on the other hand, would agree to pay the affiliate in whatever method they have agreed into. This would generally mean easy income for the affiliate, as he would do nothing but place the retailer’s ad on his site. This would also be very beneficial for the merchant, as getting affiliates to advertise their products would be a lot more affordable than hiring an advertising firm to promote their products.

There are a variety of methods on how the merchant would compensate the affiliate for his services, and for the webmaster, these methods simply translates to the method by which he would earn easy cash. Among the more common methods of compensation are the pay-per-click method, the pay-per-lead method, and the pay-per-sale method. The pay-per-click method is the method most preferred by affiliates, for their site’s visitor would only have to visit the advertiser’s site for them to gain money. The other two methods, on the other hand, are better preferred by merchants, as they would only have to compensate you if your visitor becomes one of their registrants or if the visitor would actually buy their products.

Getting much profit on affiliate marketing programs, however, does not depend so much on the compensation method is it does on the traffic generated by your site. A website that can attract more visitors would generally have the greater chance of profiting in affiliate marketing programs.

What about Google Adsense?

Google Adsense is actually some sort of an affiliate marketing program. In Google Adsense, Google act as the intermediary between the affiliates and the merchants. The merchant, or the advertiser, would simply sign up with Google and provide the latter with text ads pertaining to their products. These ads, which is actually a link to the advertiser’s website, would then appear on Google searches as well as on the websites owned by the affiliates, or by those webmasters who have signed up with the Google Adsense program.

While one can find a lot of similarities between Google Adsense and other affiliate marketing programs, you can also see a lot of differences. In Google Adsense, all the webmaster has to do is place a code on his website and Google takes care of the rest. The ads that Google would place on your site would generally be relevant to the content of your site. This would be advantageous both for you and for the advertiser, as the visitors of your site would more or less be actually interested with the products being advertised.

The Google Adsense program compensates the affiliate in a pay-per-click basis. The advertisers would pay Google a certain amount each time their ad on your site is clicked and Google would then forward this amount to you through checks, although only after Google have deducted their share of the amount. Google Adsense checks are usually delivered monthly. Also, the Google Adsense program provides webmasters with a tracking tool that allows you to monitor the earnings you actually get from a certain ad.

So, where do all of these lead us to?

Where else but to profits, profits and even more profits! Affiliate marketing programs and the Google Adsense program simply work, whether you are the merchant or the affiliate. For the merchant’s side, a lot of money can be saved if advertising effort is concentrated on affiliate marketing rather than on dealing with advertising firms. For the webmaster, you can easily gain a lot of profits just by doing what you do best, and that is by creating websites. And if you combine all your profits from both the Google Adsense program and other affiliate marketing programs, it would surely convert to a large amount of cash.

With Google Adsense earnings, the possibilities are limitless

With Google Adsense earnings, the possibilities are limitless. Yet there is also the possibility of someone taking advantage of the easy money process that this internet marketing is doing. If you think more about it, these negative factors may force Google to break down and thrash Adsense in the process. If that happens, people would have to go back to the old ways of internet marketing that does not make money online as easy as Adsense earnings.

For now, however, Google Adsense earnings are here to stay. As long as there are people wanting to earn some easy cash online just using their talents, the future ahead is looking good. For more results log on to www.thegoogleincome.com. Besides with all the strict guidelines that Google is enforcing over Adsense earnings, it will take awhile for the Adsense privileges to be spammed and even terminated.
For the last couple of years, Google Adsense has taken control of forums, discussions and newsletters all over the Internet. Already, there are tales of fabulous money to be made and millions made by those who are working from home. It seems that Google Adsense earnings have already dominated the internet marketing business and is now seems to be the easiest way to making money online.

The key to success with Google Adsense earnings is the placing of ads on pages that are receiving high traffic for high demand keywords. The higher the cost-per-click to the advertiser, the more you will receive per click from your website. Obviously, it does not pay to target low cost-per-click keywords and place them on pages that do not receive hits.

With all the people getting online and clicking away everyday, it is no wonder why Google Adsense earnings have become an instant hit.

For some who are just new to this, it would be a blow to their pride knowing that their homepage is buried somewhere in the little ads promoting other people’s services. But then, when they get the idea that they are actually earning more money that way, all doubts is laid to rest.

There are two major, and clever, factors that some successful webmaster and publishers are learning to blend together in order to make money easier using Adsense.

1. Placing Adsense links on pages that are producing little, or better yet, no profit. By placing Adsense on a free resources page, you will reduce the amount of potential customers being lost to other sites. Tricky, but effective nonetheless.

2. Targeting high traffic pages on your website. If you check on your logs, you will discover that many of your visitors are taking advantage of the free affiliate marketing resources and ebooks that you are offering on your site. In simple words, your ads are working effectively and are generating more clicks. It also means more money for you.

When learned to work effectively, these two factors are actually a good source of producing a minimal amount of revenue from a high traffic page. Many people are using this strategy to pick up some extra and cash with Adsense earnings. This is also especially rewarding to informational sites that focus their efforts on delivering powerful affiliate link free content to their visitors. Now they can gain a monetary return on their services.

The possibility of adding is 2nd tier in Adsense earnings is not impossible. With all the people spending more time in their Adsense now and still more getting into this line of marketing, there is no doubt about the many new improvements yet to be made. You can also go to www.google-atm-machine.com. Imagine the smiles on the faces of the webmasters and publishers all around the world if ever they sign up for sub-affiliates and double or even triple the amount that they are already earning.

The one particularly handy money-making feature that is available with Adsense now is the ability to filter out up to 200 urls. These gives webmasters the option to block out low value offers from their pages as well as competitors to their websites. Talk about taking only those that are advantageous and discarding the ones that seem “useless”.

With the many techniques that people are now learning on how to make the easiest money by their Adsense, it is not surprising that Google is trying everything to update and polish their Adsense in order to maintain their good image.

What is AdSense Revenue Smartpricing?

We all know that AdSense is a contextual advertising solution for web publishers. It works by generating text and image-based Google AdWords ads that are relevant to site content. This content can be on blogs at places like Hubpages and Blogger, or it can be at dedicated web sites that you have set up a domain and hosting for. However, what is a real mystery is the way Google decides what it will pay you when people click on the adverts on your site. One controversial issue is smart pricing, which Google introduced to protect advertisers, but has a number of negative effects on publishers.

The official word from Google on smart pricing is that:

1. Many factors determine the price of an ad

2. Clickthrough rate doesn't affect advertiser return on investment (ROI)

3. Google doesn't make money from 'smart pricing'

4. Remember the old chestnut: "Content is King"

But really this doesn't tell us anything that is useful to us as publishers so we need to investigate the topic more thoroughly.

Basically advertisers have a Return on Investment (ROI) which they expect, and they bid on a keyword so that their ad is generated when that keyword is used. They pay what they can afford based on their required ROI, and if they don't achieve it then they will lower the amount that they pay for the ad. Google wants to charge as much as possible for an ad so it uses smart pricing to increase the ROI.

In a nutshell AdSense smart pricing is lowering of earnings per click. If you have a site with low quality traffic where your leads are clicking, but not converting then Google ill start paying less for your clicks. It is an automated system so you can't do much about it other than create good content and try to encourage high quality traffic. Once you are smart priced you will get a 30% revenue drop so make sure it doesn't happen to you!